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Creativities are shown in design
Ecommerce Websites design and development treatment is different than any ordinary websites. Same way Ecommerce Websites interne marketing procedure is also different.
Huge ecommerce website is fully loaded with multiple bunches of products. In commerce website there are few elements which extremely important like color scheme, shopping cart, call to action buttons, Product search function through the website, Navigation Path, quick product preview, availability of products, individual product page design, product showcase, minimum product purchase steps. These all are extremely important points in ecommerce website conversions. Here we will discuss in brief about all these points.
Do not ignore Color Scheme as its soul of the website. Success also depends on Website and its individual product pages color scheme. Color scheme is significant for all above mentioned elements as all mentioned require proper and perfect colors to attract the potential consumers in different ways. It should be done cleverly and creatively.
Shopping Cart is considered as Heart of ecomm websites. If one will search than they found plenty of tips for shopping cart optimization and creation because of the demand and importance. It should be available with the users/visitors through the purchase or while they add even single product so they feel calm and know what they added in cart and can think about another product. One can display via pop up or permanent shopping cart while visitor surfing the website.
Buttons / Call to action buttons are equally important element in conversions. On shopping cart or near to any product one can often see Add To Cart Button one can it eye grabbing element, if once user even get a thought of buying the product than such button should be enough powerful to force potential buyers to click on it for adding in shopping cart. Button should need to design with appropriate Call to Action content and color scheme according website design.
Product Search is helps to visitors/potential buyers to find the individual/routine/newly launched or liking products from the website. Its depend on web development company how cleverly they creating and putting such features at suitable place because more than 25% visitor like to search product directly through the search facility rather than navigating one by one web page or product categories as today’s users have very a lesser amount of time to spend.
Remaining elements will cover in second part of this article; it’s mainly about Products and Product page designing which is highly important in sales.